Sunday, October 21, 2012

Pink Polo launches at the HCT's KCWC


A UAE-wide breast cancer awareness campaign, Pink Polo presented by ADCB, launched Tuesday at the Higher Colleges of Technology's Khalifa City Women's College (KCWC). The Pink Polo Campus Tour is a unique way to spread awareness among the UAE's youth.

Starting at the HCT's KCWC, a total of ten university campuses across the nation will host the Pink Polo Campus Tour, including the HCT's Ras Al Khaimah Women's College, Dubai Women's College, Fujairah Women's College, and Al Ain Women's College.

The campaign's traveling display encourages students to pose for Pink Polo-themed photos. They will have the opportunity to pose with a pink Mercedes Benz car, or pink polo equipment (helmet, mallet, etc), for example. Students will then share their photos via social media, thus helping their friends and family to remember the importance of regular exams and early detection.

Dr. Tayeb Kamali, Vice Chancellor of the Higher Colleges of Technology, said HCT was again very proud to be supporting the Pink Polo initiative. "This year will mark the third year in which the Higher Colleges, through our many campuses, will be strongly supporting this annual breast cancer awareness campaign by encouraging our female students to learn more about the cancer and how early detection and intervention can save lives," Dr. Kamali said.

"The Higher Colleges of Technology have always maintained an active involvement in community-focused events, such as this Pink Polo day, and we look forward to once again being actively involved with, and supporting, this worthy cause," he added.

Students throughout the nation are also invited to volunteer at the Pink Polo family day, which will feature breast cancer awareness measures taught in a "Pink Majlis," as well as family-centered activities like a falcon show, camel rides, and prizes for best pink-dressed family. The day's events will center on an exhibition polo match between ADCB Polo Team and St. Regis Polo team. The Pink Polo family day will take place on 10 November at the Ghantoot Racing and Polo Club. Entrance is free, and the HCT's KCWC and other institutions will organize free transportation for their students to attend.

Dr. Jace Hargis, Director of the HCT's Abu Dhabi/Khalifa City Women's College, said, "Educated young Emirati women, because of their wide influence, are an especially important audience for this campaign. As a college, Wellness is one of our aspirational goals, and we are pleased to be involved in such a worthy endeavor."

Pink Polo founder Carrie McNeill said, "The Pink Polo Campus Tour is one of our campaign's most important elements, as it is the youth who are the future of this country. Last year our tour resulted in a large number of HCT students volunteering at the Pink Polo family day, and it's great to see the young women's passion in supporting such an important cause for their community."

The Pink Polo Campus tour is supported by ADCB, Higher Colleges of Technology, Zayed University, American University in Dubai, American University of Sharjah, Fishfayce and Emirates Motors Company.

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